Elbit Systems participates in tenders on supplying products to the IDF and foreign customers. The company has to compete with the world leaders and needs a carefully considered strategy, tactics, and tools. The Atom team produced a promotional movie that attracts attention, stimulates interest of potential customers and enables receiving a measurable return-on-investment.

• SWOT (Strengths, Weaknesses, Opportunities and Threats) analysis
• Storyboard development
• Industrial design
• 3D modeling
• Animation
• Post-production